Founder · Brand strategist · Speaker

Brand strategy from a founder who has built one.

I'm Zeze Oriaikhi-Sao. I founded Malée in 2009, host the award-winning Third Culture Africans podcast and advise founders through ZOS Creative.

Brand Clarity Session: 90 minutes, £450, by video call.

Portrait of Zeze Oriaikhi-Sao

As featured in

Lectured, spoke or worked with

Logos are trademarks of their respective owners. They show where Zeze or Malée has been mentioned, has spoken or has taught. They do not indicate endorsement or partnership.

15+

years building brands

40+

products launched, 2012

3

licensing clients in luxury hospitality

ZOS Creative

Brand strategy sessions for founders

Delivered through ZOS Creative, for founders who need to position, grow or pivot.

Founder Deep Dive

£1,750

Three 90-minute video sessions: audit and diagnosis, strategy and positioning, execution planning and accountability. Notes within 48 hours of each session.

Runs on Thursdays.

Sessions give you direction and a plan. Results depend on what you do next. Every booking is confirmed by email.

Zeze Oriaikhi-Sao smiling at her desk
About

About Zeze

Born in Nigeria and based in the UK, Zeze Oriaikhi-Sao is an award-winning entrepreneur with more than 15 years of building brands behind her. She founded the award-winning luxury fragrance and body care brand Malée in 2009, hosts the award-winning Third Culture Africans podcast and advises founders through ZOS Creative.

“A great source of inspiration for the modern entrepreneurial woman. Also a great mentor for anyone looking to grow or scale their business.”

Elizabeth Ogabi, She Leads Africa

Work with me
Read more

Her brand collaborations include Dior Beauty, Flawless Beauty and Oner Active.

Zeze is a trustee or board member for INNOCOS, Great Ormond Street Hospital Children's Charity (GOSH), CEW and the UK South African Chamber of Commerce, and a sponsor and mentor for Ripple Reading.

Testimonials

In their words

Founders, educators and event organisers, in their own words.

“A great source of inspiration for the modern entrepreneurial woman. Also a great mentor for anyone looking to grow/scale their business.”
Elizabeth Ogabi, Author of "From Side Hustle to Full Time"
“Zeze, the founder of Malée was one of our youngest speakers and won our hearts with the moving story of her brand and confident presentation style.”
Iryna Kremin, INNOCOS Founder
“Zeze not only owns a successful cosmetic company but also generously shared her expertise by providing real-life briefs for our students.”
Adelaide Elston, Student Experience Manager

Recognised by CNN, The Telegraph and The Daily Mail.

Ventures

Brands built with intention

Beauty, media, training, brand strategy and equestrian.

VIGIL

Fire and building safety training

Training for caretakers and estate staff, designed around the Building Safety Act 2022. Built by ZOS Creative.

ZOS Creative

Brand strategy for founders

Brand strategy for founders who need to position, grow or pivot.

Champion Pride logo

A science-led equestrian brand

A science-led equestrian brand built around the Sovereign System.

Speaking and press

Speaking and guest lectures

Zeze speaks on building brands across cultures, scaling a luxury brand from Africa, and entrepreneurship.

Guest lecturer at

Stages

  • Thomson Reuters Foundation
  • Trust Women Conference
  • She Leads Africa
  • The Business of Design
  • The Women's Chapter
  • In-Cosmetics
  • UCL School of Management
  • Telegraph Women

WIPO case study, guest lectures, boards and advisory work, and press.

Awards: Spice Award, Best Beauty Brand; Fairlady Best of Beauty finalist (2011).

See all credentials

Founder Notes

Founder Notes

Essays and practical notes from the build, written along the way, not in hindsight.

Contact

Tell me where your brand is.

Use the form for session bookings, speaking and press. Every booking is confirmed by email.

A few lines on your brand or event is plenty.