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Founder · Brand strategist · Speaker

Brand strategy from someone who has built, protected and scaled brands.

I'm Zeze Oriaikhi-Sao. I founded Malée, host the award-winning Third Culture Africans podcast, and run ZOS Creative, where I help founders sharpen their position, grow and pivot.

Brand Clarity Session: 90 minutes, £450, by video call.

Portrait of Zeze Oriaikhi-Sao

As featured in and speaking at

Logos are trademarks of their respective owners and are shown to indicate where Zeze has been featured or has spoken.

15+

years building brands

40+

products launched under the Natural Science range (2012)

3

licensing clients in luxury hospitality

UN WIPO

case study subject

ZOS Creative

Brand strategy sessions for founders

Sessions are delivered through ZOS Creative and are for founders who need to position, grow or pivot their brand.

  • Brand Positioning
  • Overall Strategy
  • Creative Direction
  • Innovation
  • Beauty Brand Consulting
  • Luxury Brands Consulting

Brand Clarity Session

£450

90 minutes · Video call (Google Meet or Zoom)

A 90-minute intensive to unlock clarity and confidence in your brand direction, shaped around your stage, sector and ambition.

Runs on Tuesdays.

Founder Deep Dive

£1,750

Three 90-minute sessions · Video call

Three bespoke sessions for scaling founders.

  1. Session 1: Audit and diagnosis
  2. Session 2: Strategy and positioning
  3. Session 3: Execution planning and accountability

Notes are shared within 48 hours of each session.

Runs on Thursdays.

Not sure which fits? Send a message and I will point you to the right one. Speaking and guest lectures are covered further down.

Frequently Asked Questions

How do I book?

Choose a session and send the form below. Every booking is confirmed by email before it is added to the diary. here

How are sessions delivered?

By video call, on Google Meet or Zoom.

What is the difference between the two sessions?

A Brand Clarity Session is a single 90-minute conversation to find direction. A Founder Deep Dive is three sessions that take you from audit to a plan you can act on.

Do I need to be in luxury or beauty?

No. My consulting spans multiple industries and disciplines.

Do you speak at events?

Yes. I speak at conferences, guest lectures, seminars and in-house workshops.

Zeze Oriaikhi-Sao smiling at her desk
About

About Zeze

Founder, podcast host and brand consultant.

Born in Nigeria and based in the UK, Zeze Oriaikhi-Sao is an award-winning entrepreneur with more than 15 years of experience building brands. She founded the luxury fragrance and body care brand Malée in 2009, hosts the award-winning Third Culture Africans podcast and advises founders through ZOS Creative.

Read more

Zeze has received recognition from CNN, The Telegraph and The Daily Mail.

Malée's hero products, including the Verdure fragrance, have won consumer awards.

As a brand collaborator and content creator, Zeze has worked with Dior Beauty, Flawless Beauty and Oner Active.

Malée has been featured in Marie Claire, Cosmopolitan, Harper's Bazaar, Pure Beauty, OK!, Huffington Post, You and Your Wedding, Women's Health, Health and Fitness, Grazia and Psychologies Magazine.

Her speaking engagements include INSEEC Business School, In-Cosmetics, UCL School of Management, Thomson Reuters Foundation Trust Women's Conference, She Leads Africa, Women's Chapter and Telegraph Women.

Zeze is a trustee or board member for INNOCOS, Great Ormond Street Hospital Children's Charity (GOSH), CEW and the UK South African Chamber of Commerce, and a sponsor and mentor for Ripple Reading.

"A good idea simply isn't enough in today's crowded marketplace. It takes determination, passion, instinct, financial savvy and strong communication skills."
Ventures

Brands built with intention

Beauty, media, training, equestrian and brand strategy.

Malée

Malée

Natural African skincare and body care, founded in 2009 and built from the ground up.

  • Award-winning fragrance and body care
  • Natural Science range
Visit Malée
Third Culture Africans

Third Culture Africans

Award-winning podcast on identity, culture and belonging.

  • African entrepreneurs, creators and artists
  • Stories of artistry and success
Listen to the Podcast
VIGIL

VIGIL

Fire and building safety training for caretakers and estate staff, designed around the Building Safety Act 2022. Built by ZOS Creative.

  • Fire and building safety training
  • Designed around the Building Safety Act 2022
Enquire about VIGIL
Champion Pride logo

Champion Pride

A science-led equestrian brand. Its training methodology, the Sovereign System, underpins the Sovereign Academy, and the Champion Pride Polo League is in development.

  • Education through the Sovereign Academy
  • Mixed amateur polo circuit in development
Visit Champion Pride
ZOS Creative

ZOS Creative

Brand strategy consultancy for founders who need to position, grow or pivot.

  • Brand Clarity Sessions
  • Founder Deep Dives
Explore the Sessions
Testimonials

In their words

Founders, educators and event organisers, in their own words.

"A great source of inspiration for the modern entrepreneurial woman! Also a great mentor for anyone looking to grow/scale their business."
Elizabeth Ogabi (Author, "From Side Hustle to Full Time")
"Zeze, the founder of Malée was one of our youngest speakers and won our hearts with the moving story of her brand and confident presentation style."
Iryna Kremin, INNOCOS Founder
"Zeze not only owns a successful cosmetic company but also generously shared her expertise by providing real-life briefs for our students."
Adelaide Elston, Student Experience Manager

Recognised by CNN, The Telegraph and The Daily Mail.

Recognition

A record beyond the brand

Academic work, publications, press and service.

Guest Lecturer

Academic & speaking

Guest Motivational Speaker

Guest Motivational Speaker

Heart-warming, deep and frank. Inspiring with a can-do delivery.

Zeze has built brands for more than 15 years and became an entrepreneur in her early twenties.

  • Cosmetics and Beauty Business Speaker
  • Creativity in Business
  • Entrepreneurship
  • Drive and Determination
  • Overcoming Adversity
  • Peak Performance
  • Motivation: Finding it & Keeping it
  • Start-up Industries
  • Small Business
  • Building Brands Across Cultures
  • Scaling a Luxury Brand from Africa
  • Empowerment

Speaking engagements

  • Trust Women Conference
  • The Business of Design
  • She Leads Africa
  • The Women's Chapter

Founder Notes

Founder Notes

Essays and practical notes from the build, written along the way, not in hindsight.

No notes in this category yet.

Champion Pride logo

Sovereign System

A science-led training methodology.

Sovereign Academy

Education through the Sovereign System.

Champion Pride Polo League

A mixed amateur polo circuit in development.

Champion Pride

A science-led equestrian brand.

Champion Pride is an equestrian brand built around the Sovereign System, a training methodology developed by Zeze. It spans education through the Sovereign Academy and the Champion Pride Polo League, a mixed amateur polo circuit that is in development.

Inner Circle

Join the Inner Circle

Brand-building notes, podcast updates and invitations, by email.

Contact

Tell me where your brand is.

Use the form for session bookings, speaking and press. Every enquiry is read personally and every booking is confirmed by email.